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New Infographic: B2B Lead Generation & Content Marketing Trends

NuSpark Consulting

Here are links to the specific research studies noted on the Infographic: 2012 B2B Marketing Benchmark Report, Marketing Sherpa, Sponsored by Marketo. Chief Marketer’s 2012 Business-to-Business Lead Generation Survey: Your Best Prospects. BtoB magazine: Emerging Trends in B2B Social Marketing, April 2011.

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32 B2B Marketers to Add to Your Google Plus Circles

KoMarketing Associates

Frequent speaker, writer, columnist for Entrepreneur magazine, American Express OPEN Forum. Doug Kessler (Velocity Partners) – Co-founder and creative director of Velocity, the business-to-business marketing agency in London. Jon Miller (Marketo) - Jon is VP Marketing and co-founder at Marketo.

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Election Day: SLMA's 50 Most Influential People in Sales Lead Management

Smashmouth Marketing

Trish Bertuzzi - The Bridge Group Karla Blalock - PointClear Bob Bly - Bly.com April Brown - Rubicon Marketing Group Michael Brown - Purple Pig Consulting Michael A. Bill Goldsmith - BP Productions Pete Gracey - AG Salesworks Bernice Grossman - DMRS Group Inc.

Leads360 100
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Gum, Glue, Marketing Too: 3 Ways to Make Your Content and Campaigns Stick

Adobe Experience Cloud Blog

Stop thinking business-to-business or business-to-consumers and realize that your buyers are people just like you. Whether they’re shopping for business software or a washing machine, they don’t want to interact with a robot. One of the most impactful ways? NY Times hosted a U.S.

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Top 50 B2B Marketing Influencers On Twitter

Marketing Insider Group

Marketo – Marketo.com – Marketing software. Home of Chief Content Office Magazine and THE event Content Marketing World. Arketi – Arketi Group – A high-tech business-to-business (B2B) public relations and digital marketing agency. Presenters of Inbound Conference. Cambridge, MA – [link].

Twitter 100
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B2B Aware: This Week in B2B Marketing-Socialize, Mobilize & Familiarize

MLT Creative

Marketo/Modern B2B blogs. B2B companies have been successful growing their business and driving leads from LinkedIn, and many still continue to wonder how they do this. With only a month to go before the format switches, ready or not, business-to-business marketers need to get their Facebook acts together, writes Jeffrey Cohen.

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ClickInsights: How B2B marketers should forge customer relationships by providing compelling content?

Ambal's Amusings

Marketo's Modern B2B Marketing. Here’s a stat that will make you feel better: A recent study of business-to-business buyers shows that sales people who become trusted advisors and understand the needs of economic buyers are 69% more likely to come away with a sale! Rebel Brown's blog Phoenix Rising. via Beth Harte).