Business to Business Facebook Google Microsite 
Chris Koch
DECEMBER 2, 2011
Fly-by-night opportunists hoping to win your Facebook sweepstakes. If all you do is run contests and campaigns on Facebook, how can you expect to hold onto prospects over the long term? The campaigns used two methods that play well to Facebook users: Let them play games. Facebook is the fun social network.
Chris Koch
DECEMBER 2, 2011
Fly-by-night opportunists hoping to win your Facebook sweepstakes. If all you do is run contests and campaigns on Facebook, how can you expect to hold onto prospects over the long term? The campaigns used two methods that play well to Facebook users: Let them play games. Facebook is the fun social network.
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Marketing Insider Group
NOVEMBER 4, 2010
The search campaign directed respondents to a topic-specific microsite that resulted in only a.5% Within 10 days of launch, data revealed that respondents from Google were better qualified and were converting at a higher rate than respondents from other search engines in the media buy. 5% conversion rate of mostly unqualified leads.
Marketing Insider Group
NOVEMBER 4, 2010
The search campaign directed respondents to a topic-specific microsite that resulted in only a.5% Within 10 days of launch, data revealed that respondents from Google were better qualified and were converting at a higher rate than respondents from other search engines in the media buy. 5% conversion rate of mostly unqualified leads.
EMagine B2B Blog
AUGUST 4, 2014
There are some social media channels better poised to offer referral traffic benefits than others, some of the big players include: LinkedIn : For business to business organizations, LinkedIn is by far the best network to generate leads. In fact, images make up 93% of the most engaging posts on Facebook. A Multi- Network Effort.
Industrial Marketing Today
JULY 14, 2010
Google News, aggregating content via RSS feeds and social bookmarking sites have been around for a while. So I Googled “content curation&# and lo and behold, it returned 77,600 results. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Hmmm…not very satisfying.
Sprout Social
NOVEMBER 30, 2020
It’s possible for a smaller retail business to offer international shipping or market to specific territories without specifically creating microsites for those regions. Meanwhile, on-site translation services like Google Translate can go a long way to empower companies selling digital products to go global.
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