Remove Business Blogging Remove Hubspot Remove Lead Capture Remove Order
article thumbnail

B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

article thumbnail

12 Reasons Your Business Blog Is Failing

Hubspot

Let's say that a couple of months ago, you decided to really start drinking the inbound marketing Kool-Aid, and you took the plunge: you started a business blog. You put in the time to get it going, published a few posts, and waited for the leads to start rolling in. WHERE ARE ALL THE LEADS?! Connect with HubSpot :

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Why Landing Pages Are an Indispensable Part of Marketing

Hubspot

Landing pages are much too critical to the success of your lead generation efforts to sweep under the rug, and here's why. First, let's start with a simple definition: A landing page is a web page that allows you to capture a visitor's information through a lead-capture form (AKA a conversion form).

article thumbnail

4 Tried and True Marketing Automation Recipes for Better Email Nurturing

Hubspot

In our marketing at HubSpot, we drink our own Kool-Aid and use our own marketing automation software , and in doing so, we’ve uncovered a set of core lead and customer nurturing “recipes” that are especially effective at nurturing our visitors from prospects to leads to customers to evangelists. Key Ingredients: New Leads.

article thumbnail

9 Lead Generation Mistakes Marketers Need to Stop Making

Hubspot

The folks at IMPACT Branding & Design are providing expert website critiques live at this year's INBOUND event with the help of special guests like Marcus Sheridan and HubSpot's Luke Summerfield. 9 Lead Generation Mistakes Marketers Need to Stop Making. 1) You're buying leads, not generating them organically. How to Fix It.

article thumbnail

The 45 Inbound Marketing Terms You Should Know [Glossary]

Hubspot

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing -- we''ve covered email marketing , website optimization , social media , and the list goes on. So we thought it was time to create a blog post that could serve as an inbound marketing glossary. A/B Testing.

article thumbnail

5 Major Challenges Marketers Face (And How to Solve Them)

Hubspot

To help you figure out where your greatest potential for improvement lies, HubSpot has created a super quick 3-question quiz called “What’s Your Biggest Marketing Opportunity?” Solution: In order to attract a higher volume of interested prospects, you need to generate more awareness through the various channels you have available to you.