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How to Spot Burnout in Your Salespeople (and What to Do About It)

Hubspot

According to a Bridge Group study , the annual turnover rate for sales professionals is 34.7%. When you consider that the average onboarding and ramp-up time for a sales professional is nine months or more, that turnover rate starts to have serious consequences for individual sales teams and the revenue they’re responsible for.

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Managing the Talent Shortage and Skills Gap of Demand Generation Marketers

ANNUITAS

As the recent OMI State of Digital Marketing survey demonstrates, currently only 8% rated their marketing teams strong across all digital areas and 71% reported that while strong in some areas, they are mediocre or weak in others. No doubt that finding the right, qualified people is a challenging task. Absolutely, but at what cost?

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25 Great B2B Content Marketing Articles

LeadSloth

Rick Burnes, 5 Common Content Marketing Challenges — And Simple Solutions. With the right content strategy, leads will move through the buying process more quickly and you’ll boost your conversion rates. Tags: content marketing lead management. 5 Steps to Simplify B2B Marketing Content. Content Reuse.

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Small Accounts = Big Wins with Telemarketing

The Mx Group

Combine that 50% failure rate to meet sales targets with MarketingProfs’ research that Sales ignores nearly 80 percent of the leads Marketing sends them , and it’s easy to conclude that these two sales problems are likely linked. Recent research seems to back these challenges up. Of course, the key phrase here is “well-trained.”

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Retargeting; A Internet Marketing Tactic to Increase Conversions Rates & Leads

NuSpark Consulting

If website visitors perform a conversion, the conversion page (“Thank you for submitting”) fires a “burn pixel” to the prospect’s computer, taking him out of the retargeting audience. Lead management process. This is a Google study showing the high click-through rates (CTR) a few days after seeing retargeting ads.

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Retargeting; An Internet Marketing Tactic to Increase Conversions Rates & Leads

NuSpark Consulting

If website visitors perform a conversion, the conversion page (“Thank you for submitting”) fires a “burn pixel” to the prospect’s computer, taking him out of the retargeting audience. Lead management process. This is a Google study showing the high click-through rates (CTR) a few days after seeing retargeting ads.

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5 Steps to achieve Lead Generation ROI

Marketing Insider Group

And so we have to fall back on metrics that are easy to come by: response rates, clicks, impressions, registrations, attendees. Best, Michael Carlos Hidalgo Aug 3 2010 Michael: I enjoy your posts and like the list for lead generation success, but would submit that shifting from lead generation to lead management is what is key for success.