The Effective Marketer

MAY 20, 2011

I was reminded once again of the importance of creating buyer personas during Bulldog Solutions event on Marketing Benchmark in which Rob Solomon walked us through their five step process for organizing your marketing programs: Business Case. Bulldog Solutions Guide to Creating Buyer Personas: [link]. Infrastructure.

Buyer Personas 100

Buyer Personas Template Bulldog Solutions B2B Marketing 100

Anything Goes Marketing

DECEMBER 9, 2007

Karen Gedney reported that Bulldog Solutions started adding video highlights to their emails. Bulldog Solutions reported that with the inclusion of video in their email, open rates have increased by 30 percent to 14.09 This can be used in an email, blog, main website etc. percent and CTRs nearly doubled to 2.20

Bulldog Solutions 100

Bulldog Solutions Tactics Video Marketing Youtube 100

Vidyard

APRIL 19, 2016

Vidyard partners with many Marketo services partners including LeadMD, Demand Spring, Bulldog Solutions, Demand Gen, Faction Media and Verticurl, among others. Vidyard recently raised its $35 million Series C financing and plans to continue to invest in the Marketo community in 2016 and beyond.

Marketo 50

Marketo Bulldog Solutions Marketing Automation Services Advertising Agencies 50

The Effective Marketer

AUGUST 30, 2010

That reminds me of what I see when I visit most B2B companies’ websites. You are researching a new product or service and Google points you to a website, one of the key vendors in that space, and you have to read the page twice to really get it what they are trying to say. We have all been there.

Work Management 100

Work Management Marketing Management Marketing Automation Services Planning 100

WebMarketCentral

MAY 20, 2009

Note: This is the third in a four-part series of guest posts on B2B branding strategy and website design from Rebekah E. When we applied the logo to our website, it didn’t work well and we had to tweak it. Bulldog Solutions ’ logo is so memorable that it wins in my book. And I got burned. All logos are shown at 1.5

Bulldog Solutions 20

Bulldog Solutions Web 2.0 Banners PageRank 20

Online Marketing Institute

JULY 31, 2009

There's a white paper that goes into more detail about multidimensional lead scoring on the Bulldog Solutions web site: [link] To your notes about Eloqua, it's a great tool for implementing multi-dimensional lead scoring like this! We use a web service for revealing the company name of the visitors on our website.

Lead Ranking 40

Lead Ranking Lead Scoring Enterprise Management Work Management 40

Online Marketing Institute

JULY 31, 2009

There are at least 4 amorphous groups of solution providers also setting their sights on this space: 1) Lead generation services or tools – Because this category contains both service providers (that look more like agencies or telesales outsourcers) and software as a service vendors, there are probably more than I could possibly name.

Enterprise Management 40

Enterprise Management Work Management Marketing Management Lead Management 40