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Why we care about compliance in marketing

Martech

But just as CX-focused consumers have noticed these trends, so too have the privacy-focused ones and their government representatives. Dig deeper: Build trust , gain sales In this article: The EU’s GDPR. Dig deeper: Build trust , gain sales In this article: The EU’s GDPR. Common privacy law provisions. GDPR analogs.

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Data Privacy (Archive)

The Customer

Data Privacy (archive). 15 min Your Data Privacy: How Much Do People Know? 22 min Understanding How to Build an Earned Data Culture June 10, 2021 Earned Data Culture looks at individuals, not an audience; micro audiences, not an entire audience. 14 min Does Strong Data Privacy Make for Stronger Security?

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FTC & its Do Not Track List: Themes and Terminology

Adobe Experience Cloud Blog

by Josh Aberant In this privacy blog series , we’ve been reviewing the trends and changes happening in US privacy within online marketing and business. One of the biggest recent announcements was, of course, the FTC’s privacy report “Protecting Consumer Privacy in an Era of Rapid Change”. Consumer Choice : (a.k.a.

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Marketo’s Position on the New Privacy Developments

Adobe Experience Cloud Blog

by Josh Aberant Within the past month we’ve seen major privacy initiatives from three major players in the online commerce space: FTC with a Do Not Track list proposal; Microsoft with announcements of tracking blocking technology in the upcoming release of the Internet Explorer browser; US Dept. Exposure to FTC’s Do Not Track.

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