Why P2P Marketing Might Be a Good Alternative to Influencer Marketing
Hubspot
APRIL 5, 2021
To understand what peer-to-peer (P2P) marketing is, let's start with an example. Quite the opposite: When done right, influencer marketing is a fantastic opportunity to expand your brand's reach and increase sales. But depending on your team's budget, influencer marketing could be limiting. Enter: P2P marketing.
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