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Your Guide to Budgeting for B2B Digital Marketing in 2021

The ABM Agency

For some B2B companies, the 2021 marketing budget has increased due to the ongoing COVID-19 pandemic. Dollars usually spent on trade shows, in-person events, and travel expenses are up for grabs; the sales team is working virtually, spending less cash on entertaining potential clients. Before You Spend: Campaign Planning.

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What is SaaS marketing? 12 proven tactics to create and execute your own strategy

accelerate agency

Nevertheless, to stay one step ahead of the field, you’ll need a watertight SaaS marketing plan. Marketing of any kind is all about finding ways to stand out from the crowd. Here’s a quick look at what we’ll be covering: What is SaaS marketing? How is SaaS marketing different?

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B2B Content Marketing Statistics: 2012 Budgets, Benchmarks and Trends [Research Report]

Online Marketing Institute

Our Sites: Content Marketing Institute. Content Marketing World. Case Studies. Content Marketing Stats. B2B Content Marketing Assessment. White Paper Library. Many of the statistics and results are consistent with what we saw last year: 9 out of 10 organizations market with content marketing.

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90+ Important B2B Content Marketing Statistics

Zoominfo

In comparison, 86% of B2C marketers use content marketing ( source ). 37% of B2B marketers have a documented content marketing strategy, while 38% have a strategy without formal documentation ( source ). 62% of B2B organizations successful at content marketing have a documented strategy ( source ).

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

21% plan to implement such a system in the coming year, but another 17% “don’t know what a social CRM system is and why businesses need it.” More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. 346) than outbound marketing leads. Marketing Charts ).

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90+ Important B2B Content Marketing Statistics

Zoominfo

In comparison, 86% of B2C marketers use content marketing ( source ). 37% of B2B marketers have a documented content marketing strategy, while 38% have a strategy without formal documentation ( source ). 62% of B2B organizations successful at content marketing have a documented strategy ( source ).

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A Comprehensive Guide to Outsourcing Advertising in 2023

Single Grain

This also allows them to access expertise in areas such as tax planning and financial analysis that can help improve their financial management. Marketing and Advertising: With the rise of digital marketing, more businesses are outsourcing their marketing and advertising efforts.