Convince & Convert

JUNE 29, 2010

The rise and role of the “non-professional&# is another very interesting concept in the book, as an increase in participation naturally leads to an explosion in content created by people that haven’t been vetted by the traditional means of degrees, apprenticeships, or ownership of a broadcasting license.

RSS 118

RSS Paid Search Agency Advertising Agencies PR 118

Convince & Convert

SEPTEMBER 21, 2010

This blog is great as encouragement and validation for my own endeavors in social media marketing. Over the last 7 months I’ve certainly walked the walk of social media marketing and this post is as plain and simple as a definition gets. Thanks for the post, yet again a brilliant post I must add.

Social Media 151

Social Media Media Webinar Metrics Paid Search Agency 151

Convince & Convert

FEBRUARY 23, 2010

If there's a crisis, for example, they're going to be out there broadcasting their crisis management blogs but also reacting to customer issues. link] – very valid observations on the diff [link] varming Is Your Social Strategy Proactive or Reactive?

Social Media 118

Social Media Webinar Metrics Media Marketing & Strategy 118

Convince & Convert

AUGUST 31, 2010

It’s a great place to broadcast and get some quick tidbits, but let’s face it, unless you’re creating spiritual and motivation tweets, it’s hard to have substance in 140 characters (or less – if you’re looking for a retweet). Twitter doesn’t really bring out a conversation.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Convince & Convert

MARCH 9, 2010

The point about McDonald's is incredibly valid. It's my experience that not every kind of organisation gels nicely with social media, certainly in the standardised, more-popular forms. The point about McDonald's is incredibly valid. link] by @jaybaer [link] johnhaydon Are You Taking Social Media Shortcuts?

Social Media 135

Social Media Media Webinar Metrics Marketing & Strategy 135

Hubspot

FEBRUARY 10, 2021

Only a few lines of text (even just a single short quote) and a single related image gets the point across, lending your pitch greater credibility thanks to social validation. Your media kit isn't a style guide, but it should pull in the most essential elements of your visual brand.

Media 95

Media Examples Press Case Study 95

Convince & Convert

SEPTEMBER 20, 2010

On a radio show on social media (I'll post about it within a few minutes) a listener asked what to say to a small business owner who doesn't want to use Twitter for their social media strategy. Valid question and I responded with, “You don't need to use Twitter. They don't just broadcast.

Twitter 147

Twitter CRM Business Paid Search Agency 147