Brandpoint

MAY 28, 2020

If you’re in charge of marketing for a manufacturer , you’ve likely had to shift your entire strategy to work around store closings, trade show interruptions and other effects caused by the COVID crisis. Broadcast webinars. You may be able to turn the content from your conference, sales or trade show presentations into webinars.

Contingency Planning 98

Contingency Planning Webinar Metrics Tips Cost per Lead 98

Customer Experience Matrix

OCTOBER 26, 2009

Incidentally, the survey also found that 73% of respondents had guidelines in place to measure marketing success, but just 50% said their company requires a measurement plan as part of its program approval process. Treat this as you wish: is it impressive that 73% have measurement guidelines or frightening that 27% do not?

Social Media 120

Social Media Customer Surveys Social Marketing Media 120

SpotMe Blog

SEPTEMBER 1, 2022

For example, a trade show is a B2B event. Event examples include conferences, trade shows, seminars, workshops, master classes, product launches, event sponsorships, expos, festivals, webinars, and networking sessions. The go-live is the moment a virtual event, live session, or live streaming broadcast starts.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

thePoint

MAY 19, 2020

Here are some best practices for today’s virtual events to keep in mind: Develop guidelines for the SMEs (Subject Matter Experts). Some SMEs have done webinars, and some have not, but we’ve learned it’s best to provide them with virtual sessions guidelines such as: Ensuring they know who their audience will be (e.g.,

Webinar Metrics 52

Webinar Metrics Practices SME Best Practices 52

Savanta

MAY 18, 2011

A similar proportion of SMEs, 62 per cent, report that suppliers producing editorial content in trade titles are likely to get on their radar. . Reflect on the value of ‘face time’, ‘broadcast’ and ‘passive’ channels. Two ‘passive’ channels – directories (minus 25 per cent) and trade advertising (13 per cent).

SME 120

SME Advertising Channels Telemarketing Multi-Channel 120

B2B Marketing Zone Posts

NOVEMBER 2, 2010

New Editorial Rules Nod to Content Marketing , October 22, 2010 In revised guidelines issued yesterday, the American Society of Magazine Editors, or ASME, addressed types of potential conflict between editorial and advertising content that have grown like weeds in recent years. Is a Blog Just a Container?

B2B Marketing 40

B2B Marketing Enterprise Management Planning Work Management 40

Single Grain

JUNE 26, 2023

These advertisements may be targeted at business-oriented audiences and could appear in business or franchise-specific publications, websites, trade shows, and other business-focused media outlets. Compliance with Franchise Guidelines: Franchisees are required to comply with the franchisor’s established guidelines and policies.

Paid Search Agency 52

Paid Search Agency Ads Lead Ranking Lead Scoring 52