B2B Marketing Traction

APRIL 28, 2014

Last year I would have recommended a minimum of three social media sites to B2B marketers: LinkedIn, Twitter and Facebook. Think of Twitter as an online broadcasting tool. Facebook for B2B Marketing? billion users on Facebook (half of whom are accessing it from mobile devices). SlideShare.

Social Media 100

Social Media Social Marketing B2B Marketing Marketing & Strategy 100

B2B Marketing Traction

MAY 24, 2013

What they tweeted on Twitter appeared on their Facebook page and on their LinkedIn profile. Research has shown that buyers like it when a company makes their information available on social media. BrandVoice, Turn Off the Social Media Noise , Mike Tittel calls for marketers to curate content, not just broadcast messages.

Social Media 100

Social Media Media Curation Broadcasting 100

B2B Marketing Traction

MARCH 27, 2012

Blog posts that include how-to information or provide insightful opinions about your industry serve your audience, create goodwill for your company, and move you away from just selling. Blogs are designed to allow readers to comment and to share posts on social media platforms such as Twitter, Facebook, and Google+.

B2B Marketing 100

B2B Marketing Planning B2B Word of Mouth 100