Zoominfo

SEPTEMBER 17, 2018

Another top contender is the eCommerce Marketing Podcast by Arlen Robinson. According to the show notes on iTunes, The eCommerce Marketing Podcast walks you through everything that goes into eCommerce marketing — from inbound marketing to paid advertising to conversions. Want to promote with webinars?

Paid Content 252

Paid Content Paid Search Agency Advertising Agencies Enterprise Management 252

Martech Advisor

JANUARY 28, 2020

It is an essential part of B2B content marketing that helps marketers generate leads and qualify them for the next stage of the funnel. Gated content includes e-books, whitepapers, case studies/success stories, buyers guides, webinars, exclusive courses, and product demos. Paid Media.

Paid Content 113

Paid Content Top of Funnel Advertising Channels B2B Marketing 113

Hubspot

SEPTEMBER 17, 2018

For example, we created the following video to promote a key (intangible) theme from the 2017 State of Inbound report. Case Study and Customer Testimonial Videos. One of the best ways prove this is by creating case study videos that feature your satisfied, loyal customers. These folks are your best advocates.

Video Marketing 101

Video Marketing Sales Management Work Management Marketing Management 101

ClearVoice

JUNE 20, 2022

What do content marketing and inbound marketing have in common? From articles and podcasts, to infographics and white papers, there are dozens of content types marketers use to reach their target audiences, keep their editorial presence fresh, and align with the needs of their consumer base. Case studies.

Inbound Marketing 52

Inbound Marketing Top of Funnel Planning Paid Search Agency 52

ClearVoice

APRIL 9, 2020

Let’s take that case study you worked so hard on last quarter. If you’re just getting started with your content marketing planning, check out the Ultimate Guide to Content Creation: Outlining the Process in Four Key Phases. Top 25 content types for inbound marketing. Case studies.

Top of Funnel 119

Top of Funnel Inbound Marketing Paid Search Agency Work Management 119

Single Grain

NOVEMBER 16, 2023

Lead Generation : Content marketing serves as a powerful tool for lead generation. By offering valuable content such as ebooks, webinars, or downloadable resources, SaaS companies can capture leads and nurture them through the sales funnel. For example, do they prioritize blog posts, webinars or interactive tools?

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Hubspot

OCTOBER 9, 2012

As Michelle Accardi-Petersen wrote in her 2011 book Agile Marketing , “the old integrated marketing methods don’t work. that is, unless you have an agile process that allows you to move much faster and to adapt to these marketing pressures on the fly where necessary.”. As inbound marketers, I think we're all familiar with this.

Planning 28

Planning Web 2.0 Copyright Viral Marketing 28