Convince & Convert

MAY 11, 2010

At the end of the day, however, a great product and great customer service is still what will keep your clients coming back despite the notion by some social media gurus (certainly not Mr. Baer) that positive word of mouth (or “buzz&# ) was created by social media.

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Convince & Convert

JUNE 7, 2010

(Tweet this review and you’re automatically entered to win a free copy of Delivering Happiness, courtesy of the author, and me) More from Convince and Convert 4 Rules for Email Design in a Cynical World Why Twitter Is the Anchor of the Social Media Team Blogs and the new transparency of communication Convince and Convert Recommends Alexandra (..)

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

SEPTEMBER 20, 2010

This is because B2B has a smaller potential customer base, a higher average price point, and a customer decision funnel that is more influenced by word of mouth and reputation. In fact, social media can be MORE transformative for a B2B company than a B2C company. What % are you sharing with me? Your UNION, P.U.B., Your UNION, P.U.B.,

Social Media 147

Social Media Media Webinar Metrics Marketing & Strategy 147

Convince & Convert

APRIL 1, 2010

There were 20-30 of us posting regularly to make the community great and countless others lurking through the threads. There were 20-30 of us posting regularly to make the community great and countless others lurking through the threads.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Convince & Convert

APRIL 13, 2010

I also learned the lesson and critical importance of being authentic and transparent. I also learned the lesson and critical importance of being authentic and transparent. Build relationships through your programs, not revenue — which will come as the relationship grows.

Social Media 112

Social Media Media Webinar Metrics Paid Search Agency 112

Hubspot

FEBRUARY 10, 2012

In other words, bloggers who make an endorsement are required to disclose their connection with the seller of the product or service. These guidelines also extend to informal, under-the-table payments for testimonials from influencers used in word-of-mouth or buzz marketing.

Paid Content 28

Paid Content Privacy Policies Advertising Agencies Telemarketing 28

Convince & Convert

JUNE 11, 2010

Here's a few ideas you spurred title-wise: Buff Business: Being comfortably naked in the era of transparency. Here's a few ideas you spurred title-wise: Buff Business: Being comfortably naked in the era of transparency. No time like NOW: The real-time revolution. ColinZammit Congrats you two! Can't wait to give it a read.

Webinar Metrics 124

Webinar Metrics Paid Search Agency Social Media PR 124

Convince & Convert

AUGUST 31, 2010

Some Bloggers respond to the comments and some don’t. It’s like consultants telling companies to be “transparent&#. I have tremendous respect for blogger that are not too busy to at least acknowledge comments with a simple “thank you.&# Yet, Mitch doesn’t see it happening in social media.

Conversion 116

Conversion Paid Search Agency Social Media Advertising Agencies 116

Webbiquity

JULY 26, 2010

The B2B Marketing Zone has really taken off over the past few months with the recent addition of numerous great bloggers. For those not familiar with it, the B2B Marketing Zone (a.k.a. the BMZ) was officially launched a year ago as the first content aggregation hub for leading business-to-business bloggers. June 8, 2010.

B2B Thought Leadership 100

B2B Thought Leadership B2B Marketing Advertorials Thought Leadership 100

Convince & Convert

SEPTEMBER 21, 2010

includes slides and worksheet) [link to post] (THAT’S Transparency!, (includes slides and worksheet) [link to post] – Posted using Chat Catcher [link] DMurrow (Dave Murrow) Twitter Comment RT @jaybaer: Develop a social media strategy in 7 steps.

Social Media 167

Social Media Media Webinar Metrics Marketing & Strategy 167

Convince & Convert

FEBRUARY 9, 2010

I think now is an opportunity for people and companies to embrace a level of transparency and honesty that hasn't been seen in long time. Between the pre-set bots, and the humanoids who decide to act like 'bots RT anything if the right blog (or blogger) curates it … I unfortunately think the #'s would be huge.

Social Media 119

Social Media Webinar Metrics Media Paid Search Agency 119

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Content Marketing for Online Marketing. + Social Media Marketing. Local SEO for Enhanced Online Marketing. Your Online Marketing “Getting Started” Checklist.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

SEPTEMBER 21, 2010

Check out this post from @ktvan on choosing the right one [link] [link] B2B Online Marketing Very informative! RT @jaybaer: Not sure which social media tools to use? However, I couldn't disagree with you more on your solution provider comparison matrix.

Social Media 155

Social Media Media Paid Content Work Management 155

Convince & Convert

AUGUST 26, 2010

RowFeeder is the first business to be spawned from the buzzed about new tech incubator Untitled Startup – a “transparent startup&# in Seattle that even publishes their website traffic live on their home page. I interviewed Adam Schoenfeld , President and Co-founder of RowFeeder to learn more about the company and its plans.

Social Media 119

Social Media Media Webinar Metrics Work Management 119

Convince & Convert

SEPTEMBER 1, 2010

If you train them to participate honorably and transparently and to expect “Engagement&# as a result of social participation – then they can expect to win. If you set your clients up to think Social Media is about the sale, then by all means tell them to “Expect to Fail&#. link] Joseph Manna Fantastic post, Jay.

Social Media 120

Social Media Media Paid Search Agency Advertising Agencies 120

Convince & Convert

MARCH 18, 2010

The fundamental shift within the organization towards transparency and customer service is the bottom of the iceberg, while tweeting is just a tip. Social media is not some other discipline that should warrant throwing business concepts out of the window. Twitter and Facebook are not strategies. They are tools. Tools are easy.

Social Media 119

Social Media Media Webinar Metrics Marketing & Strategy 119

Convince & Convert

SEPTEMBER 21, 2010

Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Sheesh, you are busy.

Social Media 167

Social Media Media Paid Content Webinar Metrics 167

Convince & Convert

AUGUST 4, 2010

RT @PaulaMBHall: (@mdonati) / (@jaybaer) You're Pissed Off at the Wrong Guy [link] [link] Rosanna Tarsiero You're Pissed Off at the Wrong Guy – [link] — I know a couple of wedding bloggers who could learn a lesson or two about this! online comments + reviews [link] Convince & Convert [link] [link] Alexa Samuels.@jaybaer

Social Media 130

Social Media Media Webinar Metrics Marketing & Strategy 130

Online Marketing Institute

OCTOBER 31, 2010

Also, some bloggers (including Ari Herzog and Valeria Maltoni ) don’t favor including tweets as comments, since they are not true “comments.&# All In One SEO Pack Like many bloggers, I utilize the excellent All in One SEO Pack plug-in to optimize posts for search engine rankings. Sheesh, you are busy.

Social Media 40

Social Media Paid Content Tools Media 40

Convince & Convert

JULY 9, 2010

Transparency and authenticity have been points of entry recommended by social media experts since its beginnings. Now, in what seems like decades later (in social media years), transparency and authenticity might well be referred to as “best practices” in any engagement activity. Enough said. Some things never change.

Personalization 122

Personalization Paid Search Agency Transparency PR 122

Convince & Convert

SEPTEMBER 23, 2010

In the end Todd points out they found a niche there and the space is indeed not ruled by maximum transparency. They set up rules and protocols ahead of time which they made the client understand were deal breakers.

Social Media 146

Social Media Media Paid Content Webinar Metrics 146