Remove Blogger Remove Focus Group Remove Media Remove RSS
article thumbnail

How to use social media for lead generation

markempa

Still not convinced that you should delve into social media? Maybe you think there’s no way to measure social media’s success. Here’s a case study that MarketingSherpa released earlier this month that follows one company through its social media adventure. An RSS feed gave the team something to review each morning.

article thumbnail

The Science of Email Marketing « The Effective Marketer

The Effective Marketer

The Effective Marketer Effectiveness is a discipline and it can be learned Home About the Effective Marketer Books Speaking The Science of Email Marketing I just attended “The Science of Email Marketing&# online webinar, hosted by HubSpot and presented by social media scientist Dan Zarrella. billion emails sent. billion emails sent.

Planning 100
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

3 Reasons to Know Your Niche Audience

ConvertKit

This could include social media platforms, video websites, RSS feeds, forums , and their email inbox. While social media is a great place to start building an audience, you’ll want to transition them into email subscribers so you can nurture your community long term. Other prompts to help you know your audience.

article thumbnail

3 Reasons to Know Your Niche Audience

ConvertKit

This could include social media platforms, video websites, RSS feeds, forums , and their email inbox. While social media is a great place to start building an audience, you’ll want to transition them into email subscribers so you can nurture your community long term. Other prompts to help you know your audience.

article thumbnail

How to measure 5 popular social media channels

Online Marketing Institute

Although brand awareness is certainly a measurement gauge for social media, its success should not only be measured by resulting brand awareness. Social media can offer some very accurate metrics for ROI. Blogger outreach A key component to many, if not most, social media campaigns are blogger outreach programs.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Website surveys, email surveys, Facebook inquiries, focus groups, telephone calls to 25 customers each month. The Key to Social Media Success is Just 2 Letters Why Content Marketing Matters To Me And Should To You [link] Howie at Sky Pulse Media This is what Sky Pulse Media is built on. Ask your customers directly.

article thumbnail

Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

I emphasized that to remain relevant, agencies must differentiate themselves by providing advanced social media services, not just the basics. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing.