KoMarketing Associates

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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Use a solution like Help a Reporter Out to find contribution requests from relevant journalists and bloggers. The most common examples are social media platforms and blog comments. Distribute media assets in locations like YouTube, Slideshare, or even Pinterest when applicable. Network through LinkedIn.

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5 Must-Watch Google Webmaster Videos for the B2B Marketer

KoMarketing Associates

Whether it’s Rand Fishkin from Moz, Wil Reynolds from SEER, or Danny Sullivan from MarketingLand, everyone has a favorite blogger. Should I add schema.org markup on my videos even if they are on YouTube? Every search marketer has a go-to industry source that they rely on for thought-provoking SEO content. Schema 101.

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What Were The Most Effective B2B Marketing Tactics of 2015?

KoMarketing Associates

For example, Sumome is a pop-up plug-in that you can add on your website to encourage e-mail subscription. When customers, friends, family, industry analysts, and bloggers say wonderful things about your company and convince others to buy your product, you’ve made it. Modify your e-mail templates to fit your content.

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3 Things Your Social Media Team Should Know About SEO

KoMarketing Associates

For example: Location Data . Bing is personalizing search with Facebook and Google is personalizing search with Google+ (I’m just gonna go ahead and group Gmail, Youtube, Authorship, etc. In the example below, our friend Brian Wallace of Nowsourcing , was looking for a time tracking app on Twitter. Connections. into this).

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Why B2B Influencer Marketing is Your Next Big Thing

KoMarketing Associates

For instance, the Wall Street Journal has an entire partner portal where they showcase exclusive sponsored partner news: This story from accenture on digital disruption is a great example of B2B branded content that is also interesting and useful to most WSJ readers. ImageThink at SXSWi is a good example of this.