Chris Koch

JUNE 26, 2009

In my last post, I hope I convinced you why you should establish a personal presence in social media even if your company hasn’t done so yet. In pursuing a personal presence in social media, I had it easier than you will. You may have to adopt a more split business personality (and do more work). Pick an RSS tool.

Social Media 100

Social Media Social Marketing B2B Marketing Personalization 100

Buzz Marketing for Technology

JUNE 27, 2008

< £ Salon Bloggers & > November 23, 2005. -->. Personal Knowledge Management (PKM) -- an Update. Id been asked to investigate a leveling-off of use of the firms award-winning centralized knowledge resources, and decided to do the research through personal interviews with non-users , rather than the usual user surveys.

Enterprise Management 100

Enterprise Management Work Management Personalization Peer-to-peer 100

The Effective Marketer

JANUARY 3, 2009

Mark Stevens, in his book “Your Marketing Sucks&# has very good examples of what I mean and this is an issue for a future post. Not only that, but choosing the right tools is but a small part of the marketer’s job, especially if such person is in management or supervises people.

Planning 100

Planning Effectiveness Work Management Marketing Management 100

Hubspot

NOVEMBER 3, 2014

This includes, but is not limited to, surprise visits, gag gifts, hostile pitches, and guerilla marketing (to name a few), which more often than not inspires rage instead of coverage. For example, if a reporter has just tweeted how she prefers to be approached by phone (like Kelli Grant of CNBC did here ), pay attention and act accordingly.

PR 28

PR Guerilla Marketing Public Relations Press 28

Buzz Marketing for Technology

JULY 24, 2008

< £ Salon Bloggers & > June 15, 2006. -->. It takes concentration and focus, and an ability to bring all your senses to bear (body language can convey a lot, for example) in your observation. Personal KM. Personal Productivity. Guerilla News Network. personal stories, experiences, lessons learned.

Enterprise Management 100

Enterprise Management Work Management Marketing Management Guerilla Marketing 100

Hubspot

MARCH 20, 2017

You’ll see what that looks like in some the examples below. Again -- you’ll see what that looks like in some of the examples below. Indoor Guerilla Marketing. Event Ambush Guerilla Marketing. Experiential Guerilla Marketing. 7 Guerrilla Marketing Examples to Inspire Your Brand. Budget-Friendly. Everything.

Guerilla Marketing 101

Guerilla Marketing Examples Brand Identity Branding 101

Buzz Marketing for Technology

JULY 22, 2008

Personal Knowledge Management. Personal Productivity. Activism: What Else You Can Do Personally. Personal Knowledge Management. Personal Productivity Improvement & GTD. Guerilla News Network. The thoughts expressed herein are strictly those of the blogger. personal stories,experiences,lessons learned.

Lead Ranking 100

Lead Ranking Peer-to-peer Enterprise Management Guerilla Marketing 100