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Post-Hummingbird Search: An (Almost) A-Z Glossary of Winning at SEO

Hubspot

Authority: Google’s PageRank is gone forever! Backlinks: Backlinks are another word for inbound links which, when ethically gained, are still helpful for good SEO. Search in 2014: A Glossary of Best Practices. Oh wait, no it’s not. The opposite would, of course, be black hat SEO.

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18 (of the) Best SEO Link Building Guides of 2011

Webbiquity

10 Ethical Ways to Buy Links by Kaiserthesage. Jason Acidre details 10 “ethical” methods of paying for links, though a few of his recommendations such as sponsored reviews stretch the definition of that term. The Five Linking Mistakes You Didn’t Know You Were Making by The Daily SEO Blog.

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Top 5 Mistakes to Avoid on Your Company Blog

Online Marketing Institute

Mashable recently asked Karr, internet marketing experts, and small business bloggers about the most common mistakes that companies make when starting a blog — and how to avoid them. I am no expert blogger for sure but I try to utilize it as a business tool to engage with existing and future clients.

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Why You Should Outsource Link Building to Boost Your SEO Efforts

Single Grain

Guest Posting Links: These are links published on other websites when you contribute as a guest blogger as part of your content marketing strategy. Authority refers to a website’s trustworthiness and credibility, which is calculated by PageRank (PR). It can even hurt your brand’s credibility and trustworthiness.