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How to Build a Digital Product Brand That Lasts

Webbiquity

A company can use its brand to differentiate itself from the competition to build customer loyalty, generate greater demand for its products or services, and attract new audiences. The look and feel of your website and other marketing materials help establish your brand identity in customers’ minds.

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How to Launch a Mobile App in 2020 [Complete Guide]

Hubspot

Nowadays, it's not unheard of for businesses to have their own apps — in fact, 42% of millennial-owned businesses use their own apps to increase sales or provide an alternative platform for their customers to use their tools or services. Conducting thorough market research becomes necessary in order for you to truly differentiate your app.

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The Evolution of Product at Buffer and the Next Step: We’re Hiring a VP of Product

Buffer

We’re currently a 90-person fully remote team with over 70,000 paying customers and $20M in annual revenue. Ithen put the idea through a customer discovery and validation process to ensure it was a problem others had, too.We launched with a freemium model and were fortunate to welcome the first paying customer on day three.

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Content Marketing for Small Businesses: Top 10 Ideas & Tips

Outgrow

However, there is one strategy that can help boost your brand awareness and attract potential customers without breaking the bank – content marketing. Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. But don’t take our word for it. Buyers tend to spend an average of 8.5

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Content Marketing for Small Businesses: Top 10 Ideas & Tips

Outgrow

However, there is one strategy that can help boost your brand awareness and attract potential customers without breaking the bank – content marketing. Bloggers who conduct and publish their own research are 41% more likely to achieve stronger results. But don’t take our word for it. Buyers tend to spend an average of 8.5

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Local SEO: Optimizing Your Rankings for Google Local Search

seo.co

For local businesses, relying on customers in their own communities to thrive and grow, this distinguished set of ranks has been a boon—it means a shortcut to visibility for the audiences who matter most. Keep your focus on the experience of your customers, and it’s hard to go too wrong. There are too many common ranking factors.

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73 Experts Reveal B2B Marketing Trends to Leverage in 2017

SnapApp

Read on to discover which B2B marketing trends you should be leveraging in 2017 to achieve success for your company and customers. Instead of launching a new content platform, consider buying a media platform or blogger site that your audience is already engaged in. Closed loop attribution and reporting. Joe Pulizzi. Sujan Patel.