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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Responding to Forrester’s research about the need for agencies to become “connected&# – to be the bridge between brands and their consumers, St. link] THANKS [link] Dan Nestle Case study could herald future of ad agencies RT @jaybaer: An Online Community with a Purpose, and a Plan. Such a cool site!

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Open Research: A Framework for Social Analytics

Online Marketing Institute

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How to Distribute Your Branded Video Content with the PESO Model

Brandpoint

Explainer videos, case studies and tutorials can be featured directly on product pages to move your leads further down the sales funnel. Social shares & online word-of-mouth. Instead, your goal for shared media should be to encourage engagement, communication and online word-of-mouth for your brand.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Using the Forrester Social Technographics Ladder, understand how your target audience (as defined by gender, age, and geography) uses social media. Love the slides, worksheet and Forrester tool. Love the slides, worksheet and Forrester tool. That would be two strategies, not one. How Does Your Audience Use Social Media?

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How to Boost eCommerce Sales with Instagram

Convince & Convert

It works the same way as word-of-mouth. When a brand collaborates with an influencer or blogger, their image becomes more powerful. Image via Forrester. Michael Kors Case Study. Read the case study here in detail. Ad recall from Instagram is 2.8 Ad recall from Instagram is 2.8 Run a Contest.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Forrester Research shows that from 2009-2014, U.S. I'd love to write up a case study on you guys when you're ready. corporate expenditures on social media will increase by an AVERAGE of 34% a year , and that by 2012, as much will be spent on social media as on email marketing. Please keep me posted on your progress.

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Convince and Convert Blog: Social Media Strategy and Social Media.

Convince & Convert

Expion just compiled 8 case studies with one of our clients, Applebee's. Social Media Monitoring Tools – How to Pick The Right One [link] #Tools #SocialMedia [link] martin s. 1 [link] #Tools #SocialMedia [link] Josh Lysne Hey Katie, great post. I think Facebook pages are a tool that are not given enough credit right now.