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Top 50 B2B Content Marketing Influencers and Experts To Follow #CMWorld 2023

Top Rank Marketing

Readers of our blog know we have a longstanding history with the conference starting at the very beginning, with 13 years of speaking and attending along with eight years during which we partnered with the Content Marketing Institute to develop speaker and influencer content marketing campaigns.

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Pulling the Thread: Community Spotlight with Samar Owais

Litmus

The Community Spotlight—a monthly blog series highlighting some of the amazing members of the email community —is back! I also followed email marketing experts like Joanna Wiebe and Val Giesler. I gotta thank Val Geisler for that. I met Val in a course we were both taking at a time and I was inspired by her love of email. (And

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Our Favorite Trends from Litmus Live

Litmus

It’s also a topic we’ve discussed on the Litmus blog. With the help of email mastermind Val Geisler , we looked at a number of campaigns and discussed how to supercharge your welcome and onboarding emails. We’re excited to have Lauren back for an exclusive workshop in Boston around growing and training your email team.

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How to grow your email list for free in 2021

ConvertKit

For instance, you might write a simple blog post on a topic and then offer an upgrade to a more in-depth guide on the same topic. A short PDF ebook is perceived to be worth more than the same content in a blog post. The same way a video course delivered over email is perceived to be worth more than the same videos on a blog.

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Chatbots, AI, and Context: Top Takeaways From Intelligent Content Conference

Content Marketing Institute

As always, I’m hard-pressed to squish the richness of this conference into a blog-sized summary, but I’ll take a shot by highlighting three main takeaways: Chatbots may be the straw that finally forces marketers to break the copy-paste habit. In his ICC content experience workshop, Noz called this point “the channel experience singularity.”.