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6 B2B Marketing Lessons From #Inbound14 and #FutureM

KoMarketing Associates

When on a hunt for the perfect gift for one of her family members, she voiced her quest via Twitter, tagging one of her prospect companies in the tweet. Dharmesh Shah (Co-Founder and CTO, HubSpot ). As Shah said, “ What’s the one thing we all have in common? " @dharmesh #inbound14 pic.twitter.com/5Y7P918FYP.

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The 4 P’s to Social Media Marketing

Buzz Marketing for Technology

Ok ok – based on the great response I got from my readers on my last blog post The 4 C’s of B2B Marketing I thought I would try to apply the same principle to Social Media Marketing. 4 Launch them using all available S ocial Media - think Inbound Marketing by Brian Halligan and Dharmesh Shah.

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Best of 2008: WordPress Tools and Tips

WebMarketCentral

It may seem a little odd to see an article about the best WordPress-related posts on a Blogger blog, but for various reasons the WordPress platform inspires a sort of geeky passion that Google's blogging platform just doesn't. Delicious Count WordPress Plugin … for Tracking and Improving Blog Post Quality!

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How to Develop a Content Strategy (with Examples)

Marketing Insider Group

Tag every piece of content you create under the appropriate pillar(s) so that you have visibility into the volume and types of content being created for each. For example, should your blog posts be casual and conversational or formal and strictly informative? Image Source.

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B2B Video Content Marketing on Youtube

Online Marketing Institute

Share Email This In my last post, I touched on the importance of B2B Content Creation and more specifically B2B Blogging, which is the easiest way to create B2B content. Prospects are much more likely to embed a How-To Youtube video onto their blog which will add to your credability (and SEO – inbound links).

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Answers to Your Top 7 Questions About the State of SEO in 2012

Hubspot

SEOmoz CEO Rand Fishkin and HubSpot Co-Founder Dharmesh Shah held a captive audience (and cracked a few jokes) talking about the SEO industry in 2012 -- and boy has it come a long way. So we figured a blog post was in order to address the SEO questions that were more frequently asked by attendees. Overuse of tags on your blog.

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8 Insightful Marketing Predictions for 2013 and Beyond

Hubspot

You can catch 8 of them in this blog post, and be sure to download the full guide if you're curious about what the other 12 will mean for your marketing in 2013. Dharmesh Shah , CTO, HubSpot. Now let's get to it, marketers! Prediction: Social & Content Influence SEO. Prediction: Social & Content Influence SEO.