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B2B Memes

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Blogging Strategies: Post in Haste, Promote at Leisure

B2B Memes

Thanks to a Twitter lead from @TomPick , I came across an article by Devin Sugameli offering “ 5 Tips for More ReTweets.&# Sugameli’s final tip for how to get more views of your blog posts was “Don’t publish before noon on Mondays!&#. The lesson, for me at least, is clear: Never delay publishing to your blog.

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Social Media and the Perils of Monetization

B2B Memes

Are profits and social media compatible? Does making money from a friendship make it less social? For B2B professionals, mixing social media and business requires a delicate balance of giving and selling, sharing and monetizing. In addition, he’s vowed to share any revenue from the site with four frequent guest bloggers.

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Nine Keys to a Robust Editorial Career in Social Media

B2B Memes

For B2B journalists and editors, the transition to the social-media era can be daunting, especially if they rely on their employers to lead the way. Social media is in part about the empowerment of individuals, and if publishers are letting their employees go it alone, so much the better. This isn’t necessarily a bad thing.

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Webcasts Grow Up

B2B Memes

In one of the earliest posts on this blog I complained about the lack of social-media awareness and interactivity in most B2B webcasts. There are a number of social media widgets that the producer can add to the console, including Twitter, LinkedIn, and Facebook.

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Three Ways to Make Media More Personal

B2B Memes

On the industry portal site I ran for much of that time, we had what seems now like a pretty lame concept of personalization. and social media, along with the impact of Google search, would have rendered our efforts irrelevant. Related posts: Social Media and the Clash of Brands. world was personalization. The onset of Web 2.0

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Social Media and the Decline of Editing

B2B Memes

magazine, Joel Spolsky blogged about his experience in the magazine world. Spolsky’s observation illustrates a key difference between traditional publishing and blogging. Blogging is about speaking. A blog, in other words, is conversational. Earlier this month, after writing his final column for Inc.

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Swabbing the Decks of the Titanic: Why You Should Learn Programming

B2B Memes

Last week journalism professor Matt Waite wrote a blog post worrying about the typical defeatist reaction of journalism students when faced with a coding challenge, whether in HTML, JavaScript, or other language: “I can’t do this,” they tell him. This is impossible. I’ll never get this.” But one day, perhaps sooner than you think, it will.