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B2B Social Media Content Strategy - Best of B2B Marketing Zone - September 2009

B2B Marketing Zone Posts

Top 40 B2B Marketing Blogs - B2B Marketing Zone - WebMarketCentral , September 9, 2009. 10 Tips for a Successful Newsletter - Marketing Genius Blog , September 25, 2009. Lead Generation Check list – Part 3: Develop and intensify your Ideal Customer Profile - B2B Lead Generation Blog , September 14, 2009. Hot Topics.

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Marketing Automation Trends for 2010

LeadSloth

1) We’re at a point where we have lot of data about marketing performance, but it’s a big challenge to turn it into actionable information (2) we’re actively tweeting, blogging and using LinkedIn, but how can that be effectively managed, and how can it be measured? (3) Kevin Joyce , CMO, Market2Lead.

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6 Essential Nurturing Workflows For Every B2B Company

Hubspot

Address one of their pain points and offer content that may help them solve this problem either through blog posts or an ungated piece of content. A subscriber workflow is when recent subscribers to your blog/newsletter recieve an emails which provides additional information about your brand or shares recent updates with them.

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B2B Lead Management Market Heats Up

Online Marketing Institute

4) “Pure play” lead management – this group is lead by Eloqua , but there are a LOT of firms throwing their hat into this ring including Vtrenz, Hubspot, Manticore, Market2Lead, Marketo, LoopFuse, einsof, iHance, Precience, among many others. That I’m sure to hear about them since I know I’ve missed adding many to this list.) The good news?