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Manticore VII Marketing Automation and Lead Generation Released

Webbiquity

Marketing automation / demand generation software provider Manticore today announced the release of Manticore Technology VII, which includes a fully customizable user interface, email and landing page folders, an email delivery wizard, and drag-and-drop list building functionality.

Manticore 100
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Is Salesforce.com a Player in Marketing Automation Software?

Webbiquity

Salesforce.com is the cloud computing darling of customer relationship management (CRM) software. They have significant control of mind share in that space, and their legacy in customer service and sales force automation software is strong. Marketing Automation Software Guide decided to answer this question.

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Ranking the Demand Generation Vendors by Popularity (Yes, Life Really Is Just Like High School)

Customer Experience Matrix

So far the original list of Eloqua , Vtrenz , Marketo , Manticore Technology and Market2Lead has proven a good set of choices. It offers quite a few ways to measure interest in a vendor: Web searches, blog mentions, Google hits, and site traffic among them. Yet there are so many more vendors I could add. How to choose?

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Multi-Step Campaign Interfaces: A Quick Vendor Survey

Customer Experience Matrix

If you read this blog regularly (and who doesn't?), Tags: software usability measurement marketing automation lead management software selection demand generation. you know that I see a lot of demand generation systems. But at least I'll feel more justified the next I tell one of them I disagree with their choice.

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Demand Generation Vendor Traffic Rankings

Customer Experience Matrix

As the entries in the first column indicate, I've reviewed nearly all these vendors in either this blog or the Raab Guide to Demand Generation Systems. The links all point to blog entries.) The only vendor with a really major drop in ranking was Lead Genesys , another long-time industry participant. How about it guys?

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Getting Closer to My Usability Ratings

Customer Experience Matrix

If you suspected that my last two blog posts were a way to avoid writing a post that ranks vendors on usability, you’re probably right. You’re also spending way too much time worrying about my blog, although I appreciate the attention. I think that’s enough wisdom for one blog post, so I’ll end this one right here.

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My List of Demand Generation Vendors, and Who They Sell To

Customer Experience Matrix

I also promised a blog post on the topic. Tags: demand generation marketing automation software selection demand generation. My brief answer was that the biggest difference was less functionality than the target markets the different vendors pursue. Here it is. I'll be flying cross country to attend, so you could too.)