DealSignal

AUGUST 30, 2021

The obstacle that most marketers and salespeople face is the accuracy of the data in their CRM. Research suggests that only 30 to 50% of your data is accurate. As important as data hygiene is, it’s a task that gets pushed to the backburner because of pressing deadlines and priorities.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing Strategy 52

Content4Demand

MAY 21, 2020

Leveraging Intent Data For Authentic Sales Engagement A facet of generating conversions is timing. Intent signals — such as keywords — can be used to identify where the buyer is in their journey and understand their pain points. “The Intent] can certainly help when identifying accounts, but it’s very one dimensional.

Marketing Budget 98

Marketing Budget Sales Management Webinar Metrics Top of Funnel 98

SalesIntel

FEBRUARY 8, 2023

Typically, data is manually inputted at some point during the trip. When incorrect or misspelled data is entered into a system or entered into the wrong place (such as a duplicate), it can result in data consistency, good data hygiene, and deterioration.

Ideal Customer Profiles 52

Ideal Customer Profiles De-duplication De-duping B2B 52

DealSignal

MARCH 22, 2023

Strong SEO tactics drive more traffic to the content you produce, whether it’s blogs or lead magnets with a web form. This is another area where you miss utilizing your CRM data to the fullest. Data hygiene isn’t the most thrilling task—which is where technology can come in to save the day.

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Cost per Acquisition 52

DealSignal

JANUARY 25, 2023

The obstacle that most marketers and salespeople face is the accuracy of the data in their CRM. Research suggests that only 30 to 50% of your data is accurate. As important as data hygiene is, it’s a task that gets pushed to the back burner because of pressing deadlines and priorities.

Account Based Marketing 52

Account Based Marketing Tactics Work Management Marketing & Strategy 52

SalesIntel

JUNE 16, 2023

Regular data updates and quality assurance practices can help mitigate these concerns and ensure the best possible outcomes when utilizing Cognism’s services. In this blog post, we’ll delve into the top 10 alternatives to Cognism, comparing their features and pricing to help you make an informed decision.

Comparison 52

Comparison Pricing Price Ideal Customer Profiles 52

DealSignal

JUNE 3, 2021

Strong SEO tactics drive more traffic to the content you produce, whether it’s blogs or lead magnets with a web form. This is another area where you miss utilizing your CRM data to the fullest. Data hygiene isn’t the most thrilling task—which is where technology can come in to save the day.

Lead Generation 52

Lead Generation Lead Scoring Lead Ranking Sales Qualified Leads 52