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Martech
MARCH 28, 2024
AI is turning out to be a huge help for startups, according to a new HubSpot report ( registration required). Here are some top-line findings: 86% of founders said the use of AI has helped their company’s GTM strategy. 74% say that AI has positively impacted their ability to upsell or cross-sell.
Martech
FEBRUARY 22, 2024
One of my problems with AI isn’t the hallucinations, but how boring those hallucinations are. That’s a big step forward for AI, IMOP. Wildfire Systems’s RevenueEngine browser extension for Chrome lets creators leverage generative AI to develop and monetize content that recommends, reviews, or compares products and brands.
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SocialPilot
JANUARY 31, 2024
This blog will walk you through the Top 9 influencer marketing case studies to understand their planning, execution, and outcome. This collaboration between Shopify, store owners, e-commerce experts, and entrepreneurs generated a series of content, like videos, social media posts, website features, and blogs.
Top Rank Marketing
JULY 19, 2023
Where can B2B marketers find the latest and most relevant generative artificial intelligence (AI) tools in 2023? Generative AI has continued its run as 2023’s centerpiece topic, as marketers in both B2C and B2B have grappled with how to best use the technology while maintaining — or growing — brand authenticity and trust. “AI
Brightedge
NOVEMBER 1, 2023
In SEO it has been influencing results for a long time now. The rise of ChatGPT and Generative AI has accelerated this need like never before. Connecting AI evolution to the Generative AI and SEO explosion In 1950, Alan Turing published a paper on Computer Machinery and Intelligence and asked the question, 'Can machines think?'
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