Industrial Marketing Today

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A Blogging Style to Call Your Own

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

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How to Use a B2B Blog to Win Customers and Influence Prospects

Industrial Marketing Today

As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle. A B2B blog is the perfect online tool to accomplish that. The focus of your blog will be determined by how well you can define your readership. I say you need both.

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Focus on Content in B2B Marketing

Industrial Marketing Today

Paul Dunay in his blog post, “4 C’s of B2B Marketing” has defined this very nicely. Instead of buying print ads in trade journals, they create their own blog and build an active community around it. However, to be successful with social media, you have to provide real value and that usually comes from great content.

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7 Strategies for Using Content to Market Industrial Products

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 7 Strategies for Using Content to Market Industrial Products by Achinta Mitra on May 14, 2010 in Content Marketing , Industrial Marketing & Web 2.0 , Industrial Marketing Blog I am a big fan of Content Marketing or as some people like to refer to it as Inbound Marketing.

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5 Rules of Website Redesign for Engaging Engineers and Industrial.

Industrial Marketing Today

That depends, see my earlier post, Do-it-Yourself Search Engine Optimization (SEO) for Your WordPress Blog. Engineers and technical professionals also showed a preference for interacting with peers and end-users by using community boards and engineering forums. Is SEO a DiY (do-it-yourself) job?

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Driving Traffic to Your Homepage All the Time May Be a Big Mistake

Industrial Marketing Today

It was developed to help media and entertainment companies create and maintain content-rich, community-driven web experiences. Search This Site Browse Industrial Marketing Topics B2B E-Mail Marketing B2B Lead Generation B2B Marketing Collateral B2B Marketing Videos B2B Media Planning Content Marketing Industrial Marketing & Web 2.0

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Is Your Industrial Website Still Just a Business Card?

Industrial Marketing Today

Use social media judiciously to increase name recognition, drive traffic and build a community. an industrial and business-to-business (B2B) marketing communications company in Houston, Texas. Leave a Comment { 1 trackback } wp-popular.com » Blog Archive » Is Your Industrial Website Still Just a Business Card?