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3 predictions for online marketing in 2016

Biznology

You might be familiar with Zemanta ‘s Editorial Assistant and Related Posts , a couple very useful WordPress plugins, but there are also some powerful services that can live between your blog and their browsers. Pre-order Outside-In Marketing by James Mathewson and Mike Moran. . 1) Adaptive Websites. Want to learn more?

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What is Negative SEO?

SmartBug Media

For ethical businesses like yours, knowing how to identify the negative SEO players in the market and responding quickly is paramount to maintaining your competitive positioning. Fake Social Media Profiles: Negative reviews published on social can hurt you. What does Google say about Negative SEO?

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Interview with paid search expert Andrew Goodman

Biznology

Andrew Goodman is a writer, paid search expert, and SearchManager Advisor to American Express OPEN , the credit card AMEX markets to small businesses. Andrew is the long-time editor of the Traffick blog and the author of Winning Results with Google AdWords. Why should search marketers care about the Microsoft-Yahoo!

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Giveaway Tool Showdown: 11 of the Best Online Giveaway Tools in 2023

Optinmonster

Running online contests and giveaways can be one of your company’s best marketing assets. Hosting an online contest can be difficult to manage and become more trouble than it’s worth. First, though, let’s get clear on why you should use giveaway marketing tools to boost engagement. The only problem?

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Best of 2008 (So Far) - Search Engine Marketing, Part 2

WebMarketCentral

Where should you apply direct marketing methods to your website? What challenges lie ahead for PPC marketers? What critical intelligence can be gained from PPC analytics? Let the market tell you what works and what doesn't. How can "conquesting" be applied as an SEM tactic? and "Apply Your PPC Intelligence to SEO."

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How to Create a Killer SaaS Content Marketing Strategy

Single Grain

For most SaaS companies, the reasons to start content marketing are beyond compelling. For instance: On average, content marketing costs 62% less than traditional marketing, yet generates around 3x more leads. SaaS companies that use content marketing see 30% higher growth rates and 5-10% higher retention rates.