Customer Experience Matrix

APRIL 15, 2008

. - Most obviously, I've changed the look of this blog itself. Partly it's because I was tired of the old look, but mostly it's to allow me to take advantage of new capabilities now provided by Blogger. I've also started a new blog "MPM Toolkit" at [link]. The most interesting is a new polling feature.

Blogger 120

Blogger Tagging Advertising Agencies Consulting 120

Customer Experience Matrix

SEPTEMBER 3, 2009

Social networks and blogs are the fastest growing application, now exceeding email with a participation rate of 66.8%. Nineteen percent actually publish their own blog while 29% comment on blogs. Blogs are also apparently part of “community”, although this isn't stated explicitly.) of the total. asl the dominant uses.

Spending 120

Spending Media Mobile Advertising Forrester 120

Customer Experience Matrix

JULY 16, 2009

Current users probably track just a small number of individuals and cases, such as key bloggers and specific complaints that must be resolved. Sources include blogs, social networks (publicly-accessible sections of Facebook, MySpace , etc.), Ramping from that to tracking millions of individuals is likely to uncover serious bottlenecks.

Marketing Management 120

Marketing Management Acquisitions Social Media Marketing Automation Services 120

Customer Experience Matrix

SEPTEMBER 5, 2008

Since this is of interest to at least some regular readers of this blog, I suppose it’s okay to give you all an update. As much as anything, I’m deterred by the fact that I still haven’t figured out how to load the table into Blogger so it will display properly. The issue I’m wresting with is still how to present vendor summaries.

Demand Generation Agencies 120

Demand Generation Agencies Demand Generation Work Management Marketing Management 120