Remove Blast Campaigns Remove Demographics Remove Forrester Remove Personalization
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The Broken Process Behind B2B Content

PathFactory

Delivering the right content to the right person at the right time is no longer optional for increasing pipeline and revenue — it’s critical. Forrester reports that over 80% of purchases now involve complex buying groups, and 63% include at least four people — compared to 47% in 2017.

Process 52
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6 Mobile Marketing Secrets You’ll Learn in 6 Minutes

Adobe Experience Cloud Blog

Demographic information: Age, interests, and so on. Instead of stressing over time zones and manually scheduling each blast, you can set a message to fire once a given event is triggered and forget it. In one of Leanplum’s reports, we found that behaviorally triggered push notifications are opened 9x more often than generic blasts.

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4 Ways to Get Started with Personalization

GreenRope

4 Ways to Get Started with Personalization. Everyone is talking about personalized messages and how much they help engagement, and more importantly, conversions. The companies that target and personalize their messages are the companies that will continue to grow and drive significant revenue. Insufficient data. Past purchases?

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4 Ways to Get Started with Personalization

GreenRope

4 Ways to Get Started with Personalization. Everyone is talking about personalized messages and how much they help engagement, and more importantly, conversions. The companies that target and personalize their messages are the companies that will continue to grow and drive significant revenue. Insufficient data. Past purchases?

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4 Ways to Get Started with Personalization

GreenRope

4 Ways to Get Started with Personalization. Everyone is talking about personalized messages and how much they help engagement, and more importantly, conversions. The companies that target and personalize their messages are the companies that will continue to grow and drive significant revenue. Insufficient data. Past purchases?

article thumbnail

4 Ways to Get Started with Personalization

GreenRope

4 Ways to Get Started with Personalization. Everyone is talking about personalized messages and how much they help engagement, and more importantly, conversions. The companies that target and personalize their messages are the companies that will continue to grow and drive significant revenue. Insufficient data. Past purchases?

article thumbnail

4 Ways to Get Started with Personalization

GreenRope

4 Ways to Get Started with Personalization. Everyone is talking about personalized messages and how much they help engagement, and more importantly, conversions. The companies that target and personalize their messages are the companies that will continue to grow and drive significant revenue. Insufficient data. Past purchases?