6 Community-building Lessons B2B Marketers Can Learn From a Cycling Class
6sense
DECEMBER 9, 2021
What Community Means in B2B. There’s a lesson there for B2B marketers: Community is key if you want to build a brand that engenders enthusiasm, loyalty, evangelism, and, yes, spending. It’s actually better to have a community of five people who share something very relevant in common than 10,000 people with no common interests.
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