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The 10 most fascinating people in B2B marketing in 2019

Biznology

Best interview I’ve ever had. Chris founded NetFactor , the first service to automate B2B visitor IP address identification, in 2003. Sean Campbell is CEO of Cascade Insights , a Portland OR based tech market research firm. On the content side, Sean hosts the B2B Revealed podcast, where I was a recent guest.

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Best Lead Providers & Lead Generation Tools

PureB2B

In this article, we’re going to show you the best lead providers and lead generation tools out there today. Choosing the Best Lead Provider for Your Business. Best Lead Generation Software and Tools. Best B2B Data Provider. Let’s take a look at the best tools for the job. NetFactor VisitorTrack.

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5 Essential Functions for Every B2B Website

Biznology

As discount retailer Sy Sims used to say, “An educated consumer is my best customer.” You can do a look-up by hand, or use automated processes from such providers as NetFactor and Demandbase Real-Time Identification. Help your customers buy. And you also want to influence them as they move through their buying journey.

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A Primer on Website Visitor ID and Smart Form Technology for Lead Generation

NuSpark Consulting

Here are some screen shots of the kinds of information you can track from various platforms: This is VisitorTrack , a program developed by netFactor Corporation. Here, you can see the types of information gathered purely from a site visit, and what additional intelligence can be gathered.

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B2B Lead Management Market Heats Up

Online Marketing Institute

Recently, I’ve heard from companies like Bulldog Solutions, InsideView, Jigsaw, netFactor, Reachforce, PointClear, Genius, Leads360, among others. They need a platform that fits together with their CRM/SFA systems but separately helps them to identify and sort the best leads from the rest and to nurture those not yet ready to buy.