basics-of-illinois-state-laws-for-businesses 
Salesforce Marketing Cloud
APRIL 20, 2023
Over the past few years, the California Privacy Rights Act (CPRA) and other new laws have changed how businesses can use data to personalize interactions with consumers. Maintaining CPRA compliance — and keeping an eye on upcoming data laws — will help you better connect with customers in ways that respect data privacy.
Salesforce Marketing Cloud
MARCH 8, 2024
Imagine this. It’s nearing the end of Q4, and your team has met their sales quotas — maybe even exceeded them. Each one of your reps has consistently demonstrated product knowledge in meetings and built strong relationships with clients, leading 100% of your customer base to renew their contracts. What you’ll learn: What is OTE in sales?
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Salesforce Marketing Cloud
MARCH 11, 2024
Read on to learn how to grow your business with account-based selling. Improved customer loyalty: In my experience, you are likely to experience higher customer loyalty and repeat business with a more personalized approach. Picture it: You’re standing in front of an arcade crane game, only a few quarters in your hand.
Salesforce Marketing Cloud
MARCH 7, 2024
In its most basic form, contract negotiation involves a seller working with a buyer to determine sales contract terms. We’ll explore practical tips and strategies to help you navigate the negotiation process effectively. What you’ll learn: What is contract negotiation? Why is contract negotiation important?
Salesforce Marketing Cloud
MARCH 5, 2024
Reps spend only 28% of their week actually selling, according to the State of Sales Report. Lead qualification is a process that helps determine whether a lead is a good fit for a business based on fit, finances, and interest/need. What’s more, 69% of sales professionals agree their jobs are harder now.
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