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Six Insights (And One Inspiring Conclusion) from 27 Beneficial B2B Marketing Stats and Facts

Webbiquity

They need solutions but have limited bandwidth and attention. Marketing is increasingly charged with managing not just communications and lead generation, but the end-to-end customer experience. Simplifying and personalizing the buying process is now the key differentiator. LinkedIn Pulse ). HubSpot ). KoMarketing ).

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10 Sales Email Templates to Get & Keep a Client's Attention

Hubspot

I work with companies like Facebook and Google to help promote their college recruitment events." This can be in the form of a testimonial, case study, or exciting statistic. This helps them see your customer's success story and think, "If they could do it for them, they can do it for me." Push your value proposition.

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30 Women Shaping B2B Tech Marketing

SnapApp

We're seeing a huge shift from impersonal, irrelevant marketing to deeply customized interactions with brands at scale using bots and highly personalized messaging. From product to the marketing team, we're all aligned around our customer and helping them succeed, not the other way around. After all, it's one thing to sell a product.

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30 Women Shaping B2B Tech Marketing

SnapApp

We’re seeing a huge shift from impersonal, irrelevant marketing to deeply customized interactions with brands at scale using bots and highly personalized messaging. From product to the marketing team, we’re all aligned around our customer and helping them succeed, not the other way around.

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22 Companies Dominating the World With Content Marketing Campaigns

Single Grain

According to HubSpot’s State of Inbound Marketing study, simply increasing the amount of content you produce leads to greater customer acquisition: 55% of marketers say blog content creation is their top marketing priority. They have everything ready and waiting so they can easily move customers from one step to the next.