Buzz Marketing for Technology

JULY 28, 2010

If you look at the interview I did with Sean Geehan – he talked about the typical number of customers in B2C versus B2B and the high concentration we have in B2B that account for the most of the revenues. I think we owe it to our organizations to really take care of them. Related posts brought to you by Yet Another Related Posts Plugin.

Communities 100

Communities Curation Top of Funnel B2B Marketing 100

Buzz Marketing for Technology

JULY 14, 2010

It’s a fallacy to think we as marketers can understand the business impact of our programs in a mere 6 month period – after all we are in B2B marketing not B2C. Tags: Business Intelligence Interactive Marketing Lead Generation ROI Sales. There are no impulse purchases in Technology or Consulting Services. Email this to a friend?

Marketing Proposals 100

Marketing Proposals Digg Budget Programs Planning 100

Buzz Marketing for Technology

JANUARY 19, 2010

I would argue this killer combo of marketing is mainly for B2C marketing and thus it is best applied to the marketing of products, especially mass retail products. Tags: Branding Content Marketing Inbound Marketing Lead Generation Lead Nurturing Marketing Sales Social Media Strategy Thought Leadership.

B2B Marketing 100

B2B Marketing B2B Thought Leadership B2B Digg 100

Buzz Marketing for Technology

JANUARY 14, 2010

Whether you are a CMO’s of a B2C or B2B Marketing team the key in this next decade is sharing and the key to sharing is Content! Tags: Blogging Branding Content Marketing Facebook Inbound Marketing Lead Generation Social Media Social Networking. And I couldn’t help but agree.

Ad Building 100

Ad Building Brand Identity Branding Digg 100

Buzz Marketing for Technology

JUNE 30, 2010

Because unlike our B2C Marketing cousins we sell to very few customers comparatively – so a top priority should be for you to retain as many of your existing customers as possible! Tags: Customer Customer Experience Customer Support Lead Generation Support. Related posts brought to you by Yet Another Related Posts Plugin.

Digg 100

Digg Paid Search Agency Acquisitions Budget Programs 100

Buzz Marketing for Technology

JANUARY 7, 2010

For B2C or B2B Marketers this was a huge revolution. Search engine optimization (SEO) is the process of improving the volume or quality of traffic to a web site from search engines via natural search results. This gave birth to a whole industry centered on optimizing search results for a given term.

Search Marketing 100

Search Marketing Linkedin Optimization B2B Marketing 100

Buzz Marketing for Technology

JULY 7, 2010

So tell me about the typical concentration of B2B customers versus B2C customers? A: In the B2B world, the actual number of customers is microscopic when compared to B2C. Interview with Leading Sales Expert: Jim Keenan I had a chance to interview Jim Keenan, the author. Tags: Lead Generation Marketing Strategy.

Allocation 100

Allocation Budget Programs Peer-to-peer Marketing Budget 100