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101 Tips from 50 Small Business Bloggers

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website 101 Tips from 50 Small Business Bloggers by Achinta Mitra on September 29, 2009 in Industrial Marketing Blog , Industrial Websites , Social Media Marketing I came across an incredible blog post recently that I think every small business owner should read.

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Your Path to Stronger Demand Generation Processes

Excelsior Research

More than 65% of an organization’s primary approach to marketing is on social media. Forty percent in SEO, and over 35% in account-based marketing(ABM). Thirty-five percent in content marketing. Organic and Paid channels : Organic channels like Blogger used to share infotainment content. Digital Marketing.

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Your Path to Stronger Demand Generation Processes

Excelsior Research

More than 65% of an organization’s primary approach to marketing is on social media. Forty percent in SEO, and over 35% in account-based marketing(ABM). Thirty-five percent in content marketing. Organic and Paid channels : Organic channels like Blogger used to share infotainment content. Digital Marketing.

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How to Use a B2B Blog to Win Customers and Influence Prospects

Industrial Marketing Today

As a B2B marketer, we want to reach our ideal prospects and communicate with customers to maintain top-of-mind awareness throughout their buying cycle. A B2B blog is the perfect online tool to accomplish that. Some bloggers suggest that you pick topics that revolve around popular search terms/phrases used by your audience.

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B2B Lead Generation Using a Business Blog

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website B2B Lead Generation Using a Business Blog by Achinta Mitra on September 20, 2010 in B2B Lead Generation , Industrial Marketing Blog In B2B lead generation, quantity versus quality is probably the biggest challenge faced by industrial marketers.

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A Blogging Style to Call Your Own

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website A Blogging Style to Call Your Own by Achinta Mitra on April 28, 2010 in Industrial Marketing Blog , Industrial Marketing Strategies , Social Media Marketing Creating a blog is not too difficult but building an active community around it is.

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Business Value of Social Networking

Industrial Marketing Today

Home Marketing Matters About Contact B2B Marketing Store Company Website Business Value of Social Networking by Achinta Mitra on July 29, 2009 in Social Media Marketing , Social Networking Saw a very interesting video where Seth Godin talks about how useful social media is to businesses.