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A Comprehensive List of Link Building Ideas for B2B Software and Technology Marketers

KoMarketing Associates

Submit blog posts and articles to popular news aggregation and bookmarking sites such as Pocket , Digg , or even Reddit , if applicable. Write a newsworthy press release and distribute it to key publishers and media outlets. Create a high-quality content marketing asset that addresses a key pain point along the B2B buyer journey.

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B2B Marketing Thought Leadership: Tom Pick

Adobe Experience Cloud Blog

B2B marketing professionals in today's economy are always looking for new ways to do more with less and still gain a competitive advantage within the marketplace. First up in our B2B Marketing interview series is Tom Pick of WebMarketCentral. You've been a B2B marketer since 1992. and StumbeUpon for B2B marketing in early 2007.

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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. And then for Purchase I like to use case studies, customer references, press releases on new wins etc. B2B Marketing Content: Lure or Lasso? Share it on StumbleUpon. Share this on Reddit.

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Mapping Content to the Sales Funnel AND Buyer types

Buzz Marketing for Technology

You often hear about the concept of mapping content to the sales funnel (especially in B2B Marketing) but it’s not so common in practice. And then for Purchase I like to use case studies, customer references, press releases on new wins etc. B2B Marketing Content: Lure or Lasso? Share it on StumbleUpon. Share this on Reddit.

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5 Reasons I’m Thankful for Social Media

Webbiquity

Back then, I thought he was kind of a jerk quite frankly. Early in my career I worked for a company that produced digital prepress equipment for printing companies, and we had a huge poster in the office that read: “Freedom of the press belongs to those who own one.&#. It happens. Social media is a meritocracy (mostly).

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How to Get Coverage in Blogs – Really

Webbiquity

B2b marketers and PR pros know that getting coverage in an industry-specific blog is highly beneficial. Ever, ever, EVER include a press release as an attachment (many bloggers will automatically delete unsolicited messages containing attachments). Blog links are valuable for SEO. Share this on del.icio.us. Post this on Diigo.

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5 Proven Strategies for B2B Social Media Marketing

Online Marketing Institute

The B2B Social Media Marketing Series is supported by IDG Enterprise. Digital marketing is gaining traction in a number of industries, and business-to-business (B2B) marketers are in on that trend, too. Let us know how your brand uses social media for B2B marketing in the comments below.