TrustRadius Marketing

OCTOBER 1, 2018

The B2B community has a wealth of information on digital marketing, SEO, modern sales techniques, and more. These blogs offer plenty of useful content that can help you get started or advance your skills in your B2B company. B2B Personal and Consulting Blogs. Anyone in the B2B community can learn something from Patel.

Paid Content 40

Paid Content Marketing Automation Services Work Management B2B Thought Leadership 40

Vidyard

NOVEMBER 6, 2018

Video has emerged as a powerful tool for modern B2B sales teams. AlayaCare isn’t shy to record parody music videos for their key prospects to the tune of I Will Survive, while Datadog’s Jon Levesque is using thought leadership video posts on LinkedIn to attract his fair share of attention.

Video Marketing 117

Video Marketing Sales Cycle Work Management Marketing Proposals 117

ANNUITAS

JUNE 28, 2012

I was speaking to a client a few weeks ago about the work we’ve been providing on their lead management process development and marketing automation. During the course of the discussion, she said, as if suddenly enlightened, “This really is a change management initiative. You get the idea. But really? Aprimo Blog – Aprimo.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Vendors 100

ANNUITAS

JUNE 28, 2012

I was speaking to a client a few weeks ago about the work we’ve been providing on their lead management process development and marketing automation. During the course of the discussion, she said, as if suddenly enlightened, “This really is a change management initiative. You get the idea. But really? Aprimo Blog – Aprimo.

Marketing Automation Services 100

Marketing Automation Services Work Management Marketing Management Vendors 100

Chris Koch

JANUARY 29, 2010

That possibility hit home with me this week as I read Steve Woods’ post about the B2B implications of the iPad. CK Kerley and I went back and forth on this issue as she prepared an excellent piece about how mobile will affect B2B. It has also changed the scope of our content process, as Jon Miller points out here. startups.com).

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Mobile Advertising 100

Chris Koch

JANUARY 29, 2010

That possibility hit home with me this week as I read Steve Woods’ post about the B2B implications of the iPad. CK Kerley and I went back and forth on this issue as she prepared an excellent piece about how mobile will affect B2B. It has also changed the scope of our content process, as Jon Miller points out here. startups.com).

Lead Ranking 100

Lead Ranking Lead Scoring B2B Thought Leadership Mobile Advertising 100

markempa

AUGUST 29, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Social Networks 120

Social Networks Lead Generation Network Marketing B2B Marketing 120

Vidyard

NOVEMBER 6, 2018

Video has emerged as a powerful tool for modern B2B sales teams. AlayaCare isn’t shy to record parody music videos for their key prospects to the tune of I Will Survive, while Datadog’s Jon Levesque is using thought leadership video posts on LinkedIn to attract his fair share of attention.

Video Marketing 65

Video Marketing Sales Cycle Work Management Marketing Proposals 65

SpotMe Blog

JULY 28, 2023

With detailed reporting and analytics that are not possible without, you can quickly show leadership how successful your events are through concrete numbers. Send post-event surveys to gather feedback, issue digital certificates of completion, and keep in touch with attendees to build your community. 127 reviews) Capterra Score: 4.4 (14

Marketing Automation Services 52

Marketing Automation Services Enterprise Management Work Management Marketing Management 52

Adobe Experience Cloud Blog

MAY 13, 2009

The next interview in the B2B Marketing thought leader interview series is with Jill Konrath, Chief Sales Officer and Author of Selling to Big Companies. This interview with Jill provides great insight and best practices to improve sales and marketing alignment and shorten the sales cycle for B2B companies. lead nurturing.

Thought Leadership 48

Thought Leadership B2B Thought Leadership Work Management Marketing Management 48

Adobe Experience Cloud Blog

DECEMBER 4, 2012

by Jason Miller Think of Twitter as the water cooler for B2B marketing professionals: It’s a vibrant community where businesses can prospect leads and congregate as thought leaders to discuss relevant industry topics. B2B marketers are always striving to provide good content in an easily digestible and timely format.

Lead Generation 48

Lead Generation Twitter Optimization Lead Scoring 48

Vidyard

NOVEMBER 6, 2018

Video has emerged as a powerful tool for modern B2B sales teams. AlayaCare isn’t shy to record parody music videos for their key prospects to the tune of I Will Survive, while Datadog’s Jon Levesque is using thought leadership video posts on LinkedIn to attract his fair share of attention.

Video Marketing 51

Video Marketing Sales Cycle Work Management Marketing Proposals 51

Heinz Marketing

DECEMBER 11, 2017

It’s just 30 minutes long, fast-paced and full of actionable advice, best practices and more for B2B sales & marketing professionals. Passion for conceptualizing and implementing marketing strategy, exceeding targeted projections, and leading teams for both B2B & B2C programs.

Top of Funnel 51

Top of Funnel B2B Thought Leadership Lead Ranking Demand Generation Agencies 51

markempa

MARCH 30, 2007

B2B Lead Generation Blog About Free Resources Get FREE Updates Instantly Get A FREE Chapter from my book. FREE E-Book 8 Critical success factors for lead generation Just tell us where to send your FREE updates Subscribe in a reader Podcast Feed Subscribe via iTunes Recognition Thanks for Reading!

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Lead Scoring 120

LeanData

JULY 12, 2022

Just like pre-pandemic editions, this year’s event will take place parallel to Dreamforce , Salesforce’s annual tour de force of everything thought leadership and SFDC. OpsStars is a thriving community of B2B Revenue Operations professionals. Submit your OpsStars Awards nomination (s) today.

B2B Thought Leadership 93

B2B Thought Leadership Digital Transformation Conference Work Management 93

Oktopost

AUGUST 15, 2023

And, before someone came along and made actioning scalable and profitable social media strategies for B2B enterprises possible, delivering a strong ROI from social media marketing was tricky, to say the least. Now, we can’t lay claim to sliced bread, but we like to think that our social media management platform is the best thing since.

Lead Ranking 117

Lead Ranking Social Media Lead Scoring Lead Generation 117

SnapApp

APRIL 25, 2018

. In the world of B2B tech marketing, women are making an incredible impact around the world on brands large and small. . From successful marketing campaigns, to leading teams that drive bottom-line results, to development of inventive lead generation tactics--there are no limits to the glass ceilings they are smashing. .

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

SnapApp

APRIL 25, 2018

In the world of B2B tech marketing, women are making an incredible impact around the world on brands large and small. From successful marketing campaigns, to leading teams that drive bottom-line results, to development of inventive lead generation tactics–there are no limits to the glass ceilings they are smashing.

B2B Marketing 91

B2B Marketing Work Management Enterprise Management Marketing Management 91

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. As with this year, we will be asking our community to nominate their favorite leaders in this field. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Liz Bonilla. Colette Cote.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

Webbiquity

SEPTEMBER 10, 2012

These women are executives, thought leaders, bloggers, authors and role models for younger women with an interest in technology. As with this year, we will be asking our community to nominate their favorite leaders in this field. ” She was named B2B Magazine’s 2012 Digital Marketer of Year. Liz Bonilla. Colette Cote.

Enterprise Management 100

Enterprise Management Work Management Twitter Marketing Management 100

The Point

APRIL 16, 2014

TrustRadius , an online community designed to help business software users make better product selection, implementation, and usage decisions, just released their first-ever “ Buyer’s Guide to Marketing Automation Software.”. How should companies address that problem? What sort of content works best? (HS)

Marketing Automation Services 100

Marketing Automation Services Enterprise Management Work Management Marketing Management 100

Content Standard

OCTOBER 2, 2020

I’ll compare B2C and B2B uses of the funnel, break down the hype around the marketing vs. sales ownership debate, explain how the funnel can be flipped to create more leads, and explore nonlinear approaches to the funnel. How does the marketing funnel differ for B2C and B2B brands? The average B2B buying group is 5.4

Top of Funnel 145

Top of Funnel Marketing Funnels Work Management Digital Marketing Funnels 145

Full Circle Insights

AUGUST 16, 2021

But when our interests as a business align with community interests, we can take action that benefits everyone, and with a thoughtful approach, that can be a beautiful thing. A program that leverages their skills can channel employees’ good intentions in a positive direction and help the larger community at the same time.

Lead Ranking 98

Lead Ranking Sales Management Marketing Attribution Top of Funnel 98

Full Circle Insights

JULY 20, 2021

It could be that the uneven impact of the pandemic, which hit communities of color especially hard, is also a factor. Companies with diverse leadership teams also tend to be much more innovative. State of B2B Full-Funnel Measurement. The Elements of Great B2B Lead Management. ABM Success Metrics.

Lead Ranking 98

Lead Ranking Sales Management Marketing Attribution Top of Funnel 98