B to B Leads Marketing Automation PointClear 
Biznology
JANUARY 6, 2016
Jim Obermayer, founder of the Sales Lead Management Association. I’ve known Jim for years as a consultant and author specializing in lead management—a generally under-appreciated subject that Jim uniquely understood to be a critical success factor in business selling. Ichiro Niwayama is founder and CEO of Symphony Marketing Co.,
B2B Marketing Zone Posts
AUGUST 3, 2010
The Sweet Spot: We’re all ‘smarketers’ now - Follow the Lead , July 8, 2010 Sam Zales. Smarketer, ZoomInfo: In light of the ongoing upheaval in b-to-b sales, what are your biggest challenges for the remainder of the year? Yes, corporate blogs are an excellent resource for Lead generation. Many roads to Oz, as they say.
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