Remove B to B Remove Business to Business Remove Promotion Remove Wikipedia
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Five Ways B-to-B Marketers Need to Change Their Game

Biznology

Image via Wikipedia. The Internet has driven dramatic changes in business buying behavior. Just as no one buys a car anymore without first checking prices and features online, business buyers now research and educate themselves online, months—even years—before ever seeing a sales person. But there’s more.

B to B 80
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Top 56 B2B Marketing Posts for September 2010

B2B Marketing Zone Posts

Almost all the businesses we come in contact with continue to look for ways to promote their blog. Promote it on your website. Not only are the vast majority of business-to-business marketers employing content marketing but most will also be increasing the amount they spend. Be Overly Self-Promotional.

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Top 37 B2B Marketing Posts and Hot Topics August 2010

B2B Marketing Zone Posts

report from McKinsey on tech-enabled business trends to watch and thought it was important enough to summarize for our community. Wikipedia and a handful of open-source software developers were the pioneers. The more non-promotional, the more valuable. We then get into the social promotion of the social web. B to B (18).