Email Marketing Best Practices: How to Send Emails Your Subscribers Will Love
Hubspot
JUNE 27, 2018
Personalize the Email Greeting. Use Auto-Responders for Opt-Ins. The GDPR also requires each European recipient's consent before you reach out to them, and purchased email lists usually do not come with that consent. Personalize the Email Greeting. Clean Your Mailing List Regularly.
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