Remove attitudes user-generated
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How To Spice Up Your Social Media B2B Marketing

Navigate the Channel

Break Away From Boring Being a B2B enterprise doesn’t mean your content or attitude has to be ho-hum. Users love watching live video, so you could engage them up to three times longer by producing a show on Facebook Live or YouTube. LinkedIn is the most effective platform for B2B marketing, generating up to 80% of leads.

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How to Create Marketing Videos with Limited Resources

Parse.ly

You’ll also find tips shared by video production experts at Brightcove , FS Investments , and WordPressVIP in our recent webinar on scaling video creation efforts without sacrificing quality. As we’re approaching this at WordPress VIP, I take an attitude of ‘tools not rules.'” Prioritize pre-production.

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How to Support Sales as a Marketer in a Changing Environment

Pam Didner

That’s not an easy feat as it requires to focus on the back-end and front-end, automation/workflows of customer journeys, and user-interface and creative design as a whole. In essence, digital marketing is a lot of work, as is demand generation and working with sales. Demand Generation. Demand Generation. Event Marketing.

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Building Content with Your Audience: A Strategy for Deeper Engagement

ClearVoice

LEGO Ideas has several key elements: Users showcasing their creativity Online promotion to gain support for ideas Public voting to gauge user preferences LEGO integrating user-generated content (UGC) into its marketing and product development strategies No wonder LEGO is such a household name.

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The Ultimate Glossary: 120 Social Media Marketing Terms Explained

Hubspot

Just this year we witnessed the debut of Google+ and the introduction of Facebook Timeline. AddThis - AddThis is a social bookmarking service that provides a code users can put on their websites so that when people visit that site, they have the option to share via Facebook, Twitter, etc. Blip.TV - Blip.TV

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How Social Media Is Impacting Search With Rand Fishkin [@InboundNow #22]

Hubspot

Google +1 Button vs. Facebook "Likes". Leveraging user-generated content with YOUmoz. Facebook and Twitter both sell data to Google and Bing, and that data is then included in search algorithms. Right now they're relying on data from Facebook and Twitter. Google +1 Button vs. Facebook "Likes".

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The Ultimate Glossary: 101 Social Media Marketing Terms Explained

Hubspot

is a free URL shortening service that provides statistics for the links users share online. Example: yourblogname.blogspot.com Blog Talk Radio - Blog Talk Radio is a free web application that allows users to host live online radio shows. Users can share and watch videos from a variety of online videos sources for free.