CMO and Opinions - B2B Marketing Zone

Writing About People: Tips for Stronger Interviews, Quotes and Testimonials

ClearVoice

APRIL 23, 2020

If your client has taken the time to investigate the psychographics of your target audience, allow these personalized insights to further inform your writing to connect with readers’ attitudes, values, lifestyle and interests, not just demographic stats. People who offer an opinion. People you interview and quote. Blog posts.

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7 Shameless Tactics Marketers Use to Lure an Audience

Hubspot

JUNE 7, 2012

I'm not saying you should implement all of these, but hey, next time your CMO gives you a tough traffic or leads goal. We use it in our ebooks, too, to show that we're being comprehensive. Or look at our latest ebook, 55 Brands Rocking Social Media With Visual Content. 1) Cute Animals. a lot more effective. And you know what?

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B2B Marketing Zone

Writing About People: Tips for Stronger Interviews, Quotes and Testimonials

7 Shameless Tactics Marketers Use to Lure an Audience

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