Cintell

article thumbnail

2016 Update from Apparao Karri

Cintell

Insights about your persona audience drawn from their activity on Twitter. Overall, we saw fantastic traction in the industry (browse the nearly 100 articles written by and about Cintell in 2015). Password protection for published personas. The ability to match content to persona based on key attributes. and lots more.

Eloqua 100
article thumbnail

Habits of Customer-Centric Marketers: Q&A with Hendrik-Jan Francke

Cintell

If your buyer personas are a CEO who focuses on the ROI of the software, technical articles are not giving them the information they seek. Follow him on Twitter , and stay tuned for more in our series, Habits of Customer-Centric Marketers. Blog posts focusing on success stories are a better option.