article thumbnail

Black Friday Isn’t Dead. Here’s How to Win More Online Sales in 2020

Unbounce

Baby Yoda purchase, you must.”) This article is the perfect read for marketers who are still working on their strategy for the big weekend, or still mulling over which deal they want to promote. Online shoppers will be less likely to make a purchase if they think a better deal is still coming down the pipe.

Bundling 145
article thumbnail

How to grow your email list for free in 2021

ConvertKit

In this article, we’re showing you how. For example, did you know that customers who purchase through email spend 138% more ? Offering a discount works well for product-based businesses that want to both encourage new visitors to make their first purchase and build their email list at the same time. Clean your list.

Opt-out 135
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Testing Mind Map Series: How to Think Like a CRO Pro (Part 6)

Convert

In this article, Jakub Linowski of GoodUI shares that the power of experimentation lies not only in its ability as a useful method but also for generating powerful insights that can inform better decisions. The outcome was a relative +53% increase in leads (±28, p-val 0.0002). This is my first experiment that got me hooked.

VALS 52
article thumbnail

3 Ways Facebook is Killing Your Website | Social Media Marketing.

Convince & Convert

If you log in to Amazon (and have connected your account to FB), you’ll see friends’ birthdays, be shown purchase recommendations based on what your friends have liked, etc. Matthew Dutile I'm usually nodding my head enthusiastically after reading each of your articles, but I'm going to have to disagree here.

article thumbnail

RIP 3 Ways Facebook is Killing Your Website

Convince & Convert

If you log in to Amazon (and have connected your account to FB), you’ll see friends’ birthdays, be shown purchase recommendations based on what your friends have liked, etc. Matthew Dutile I'm usually nodding my head enthusiastically after reading each of your articles, but I'm going to have to disagree here.

Facebook 167
article thumbnail

Is Starbucks the Most Dangerous Competitor to Facebook? | E.

Convince & Convert

What was once ‘the end’ purchase: a physical newspaper, a cup of coffee, or a digital song download is now a key cog in the greater scheme of getting the consumer to fork over more dollars, more consistently. All of this marketing and purchase value is delivered under the cloak of giving you a new, richer experience.