Vidyard
OCTOBER 31, 2017
At Fast Forward —Vidyard’s virtual video marketing and sales summit—be the first to hear ideas from Laura Ramos, VP & Principal Analyst at Forrester ; Jeff Loeb, CMO of Vidyard ; Megan Eisenberg, CMO of MongoDB ; and 29 more experts. How will you use analytics to reach peak performance?
Only B2B
FEBRUARY 16, 2022
Before making a purchase decision, 74% of business purchasers conduct research online, says Forrester. Use quantitative tools like Google Analytics to better interpret how consumers engage with your marketing resources. Focus on intent data to determine a lead’s exact placement in the sales funnel, and so on.
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Circle Studio
OCTOBER 4, 2018
According to a recent report from Forrester , researchers predict that marketing automation software spending will grow to $25.1 Integrating contact forms/subscription forms/lead gen forms on your website. But without a successful implementation, companies are less likely to realize the full potential of the software.
Unbounce
MAY 8, 2019
A 2017 study from SoDA and Forrester asked agencies which strategies would have the most significant impact over the next 2-3 years. Try out different headlines or copy, swap out the hero image, tweak the offer, strip down lead gen forms, and more. Why Landing Page Services Are Your Next Win.
Online Marketing Institute
JUNE 18, 2009
This is a theme Forrester’s Laura Ramos also mentioned in our B2B social media with her. B2B online community participants are buyers Survey research from multiple B2B online communities shows that 60+% of members say that something they read or saw in the community influenced them to buy.
NetLine
AUGUST 2, 2023
Source: Forrester Some of the lead types that have featured in versions of this model include: Inquiries (INQs): As the name suggests, these are leads that have come as the result of direct contact from potential customers. Are performance-based lead gen programs offered?
Hubspot
APRIL 3, 2012
We use lead generation and nurturing tools like Hubspot's inbound marketing software to make it easier to generate quality leads -- but to do it, we stay dedicated to creating new blog content, lead gen offers , and optimized landing pages. 5) Stay organized with a CRM.
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