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What’s the Best Alternative to Google Universal Analytics for SMBs?

Webbiquity

end of Google’s Universal Analytics (UGA) rapidly approaching, digital marketing professionals are frantically seeking alternatives. Although Google Analytics is incredibly popular, used on 55% of all websites , it’s technically illegal in some European countries. Your pricing will vary based on your traffic volume.

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What Determines Success for B2B in the Online World?

EMagine B2B Blog

Even more obvious is success for eCommerce sites. Therefore, it is imperative that end to end analytics be used to measure the impact of your social media strategy from traffic to leads to closure. In the world of the consumer, it is easy enough to judge success with your online marketing efforts. To put it plainly, success=sales.