Analytics eCommerce Leadlander Marketing Analytics Tools 
Webbiquity
MAY 16, 2023
end of Google’s Universal Analytics (UGA) rapidly approaching, digital marketing professionals are frantically seeking alternatives. It’s tightly tied to Google Tag Manager (GTM), a system so convoluted and confusing that even Google’s own technical staff often struggle to make it work properly.
EMagine B2B Blog
APRIL 4, 2013
In the world of the consumer, it is easy enough to judge success with your online marketing efforts. Even more obvious is success for eCommerce sites. When it comes to social media, B2B marketers are always suspicious as to how to define success. To put it plainly, success=sales. Success+checkout thank you message.
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