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Best Web Presence Optimization Guides and Tips of 2010

Webbiquity

Web presence optimization (WPO)—using tactics like SEO, PPC, online PR, social media, content marketing and reputation management in a coordinated fashion to maximize your online visibility and business results—is the core theme of this blog. Titles, Tags & Tweets: the Role of Search in Social Media Marketing by PR-Squared.

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19 New Featured Sources on the B2B Marketing Zone

Webbiquity

It provides b2b marketers, trade industry journalists, analysts and other subscribers with a single subscription point for all of the best thought leadership content in b2b marketing and PR. SazBean ( Social Network Analytics Measurement Social Media ). What Works ( Vendor Government PR Trends Spending Release ). June 30, 2010.

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Top 25 Articles and 8 Topics in B2B Marketing for March 2010

B2B Marketing Zone Posts

B2B Online Marketers Focus on Lead Gen - eMarketer , March 4, 2010 Lead generation for B2B Marketing. How to Get Coverage in Blogs – Really - Webbiquity , March 22, 2010 B2b marketers and PR pros know that getting coverage in an industry-specific blog is highly beneficial. Step Aside, B2Cs: Social Media Is BUSINESS Media. -

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Top 111 B2B Marketing Posts and 34 Hottest Topics for 2010

B2B Marketing Zone Posts

Be Careful What Assumptions You Make with Analytics - B2B SEO , July 23, 2010. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010. Understanding the Five Customer Relationship Stages to Full Engagement With Your Brand - Fifth Gear Analytics , October 25, 2010. Digg (785). 2010 (6542).

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B2B Lead Management Market Heats Up

Online Marketing Institute

problem: 1) Web analytics – typically the stronghold of companies like Coremetrics, Omniture, and WebTrends, the analytics area bleeds over into lead management as companies go online to generate demand. Posted by Laura Ramos at 05:46 PM in B2B Marketing , Lauras Posts , Marketing Technology | Permalink Digg This | Save to del.icio.us

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Best Social Media and Digital Marketing Research and Statistics of 2011, Part 2

Webbiquity

11 infographics for your next presentation by Ragan’s PR Daily. ** 5 STARS. Arik Hanson shares a collection of “Infographics that would fit nicely into many digital marketing/PR presentations.” Executives Fail to Focus on Social Media Marketing Strategy by eMarketer. million followers”).

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33 (of the) Best Marketing Strategy Guides and Insights of 2010

Webbiquity

As we rely more on all of our employees (not just marketing and PR) to represent our company through social media, how do we train and motivate them to do so effectively? As we shift resources from traditional outbound marketing to inbound attraction marketing, how should we (re)organize to support that? You decide. from MySpace to Facebook).