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Thirteen email marketing platforms with high ROI

ClickZ

With more options to market your product or service than ever before, marketers have a wealth of possibilities at their fingertips. But at the core of any marketing strategy, email marketing when done well still has a huge bang for your buck. These include a free customer relationship management (CRM) tool.

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Why Your Marketing Needs to be Data-Driven

PureB2B

In this day and age, there’s no excuse for not knowing what your customers want. There are now a wide variety of tools that enable marketers to capture a range of data at particular stages in their marketing campaigns. Adweek created an infographic that clearly shows us how marketing evolved through time.

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The Rocket Science of Social Media Marketing

Hubspot

At NASA, one of the world’s leading space associations, social media marketing and rocket science combine in a way that could shock even the most weathered social marketer. Imagine what their analytics must look like! This means fully understanding your company, its intention with customers and its future goals.